Customer satisfaction is one of the most important things for a company or a business. Whether you are a multinational company or a small business, the happiness of your customers should be essential for your success. Simply put, the success of any business is correlated to the happiness of their patrons — customers are the bloodline of a business. With that being said, how can you delight customers so that they keep coming back?
A customer who wants your product or service because you are selling it at a fair price and you deliver it in a timely manner will say good things about you. But that doesn’t make the experience meaningful or memorable. If you delight customers, they will not only say good things about you — they will share their experience with their family, friends, neighbors — anyone who has an ear to listen. This is where the term “word of mouth” is coined. You need to delight customers in little ways in order to gain their total support and loyalty to your brand.
Want to delight your customers? Start with these 3 little things that could really bring a smile to their faces!
Tips To Delight Customers And Establish Loyalty
Listen To What They Want
Listening to what they want is one of the best ways to delight customers. You know that adage, “the customers are always right”? Customers like to have their suggestions heard, even if not implemented, because it feels like they are involved (in a way). Put some suggestion boxes on your business or do some surveys, and seek out the thoughts of your customers.
Give Back To Them
You might not realize it, but those little giveaways such as pins, pens and gift coupons really delight customers in so many ways! Give back to your customers with these little things, and see them talk about how good your company is to their friends! Now that is word of mouth working for you!
Remember Them On Special Days
You shouldn’t remember your customers only when you are selling to them — give thoughts to them most of all on special days! Birthdays and holidays are one of those times when your customer are willing to spend, and remembering them through a simple email will really do a lot!
By being the one responsible for making your customers happy, you can win loyal and content customers. You can make yourself attractive and magnetic to potential customers as well. You already have the ability to unconsciously draw new customers. Learn what you need using meditation and self-hypnosis to command your subconscious. It will help you unconsciously create new customers in the most effectual and natural way.